Privacy Policy

Sullivan Heights Dental Inc. (“SHD”, “we”, “us” or “our”) is committed to protecting the privacy of all individuals who:

• Visit SHD’s website or mobile site, and including any future subdomains (the “Website”); and
• Use the Services (as shall be defined below).

To make this Privacy Policy (“Policy”) easy to read, when we reference “Services”, we are referring to the appointment request option, newsletter subscription and related services available on the Website. When we reference “Personal Information”, we mean information relating to you or other identifiable individuals.

It is SHD’s policy to respect your privacy and the privacy of all users of the Services. This Policy has been established to help you understand our commitment to protecting your privacy and personal data, and the steps we take to ensure it. By visiting and/or using any of the Services, you agree to be bound by the terms of this Policy. We reserve the right, at any time, to modify or replace the Policy. Please check the Policy periodically for changes, though we will also notify you via email of any changes that, in our sole discretion, materially impact your use of the Services or the treatment of your personal information. Your use of the Services following the posting of any changes to the Policy constitutes acceptance of those changes.

Our Policy forms part of our wider terms of use (“Terms of Use”), which are available at Terms of Use. Both the Terms of Use and the Policy apply to your use of the Services.

We collect Personal Information from our customers and users of the Services for our own purposes, such as to provide and administer the Services. When you use our Services, we collect the following limited Personal Information about you:

• Your full name;
• Your email address;
• Your telephone or mobile phone number; and
• Your IP address and, when applicable, timestamp related to your consent and confirmation of consent (with respect to your sign-up or opt-in for our newsletter).

We also automatically collect and receive certain information obtained from Cookies (as defined below). For example, each time you visit the Website and otherwise use the Services, we automatically collect your IP address, browser, device type, access times, the web page from which you came, the regions from which you navigate the Website, as applicable.

We use the above-noted Personal Information that we collect for the following general purposes:

• To identify you when you log-in to your account on the Website;
• To enable us to operate the Services and provide them to you;
• To analyze the Website or the Services and information about our visitors and users, including research into our user demographics and user behaviour in order to improve our content and Services;
• To contact you about your account, your appointment booking request and to provide any further customer services about our business;
• To keep you informed about the Services, offers, contests, events and the like that we think you may find useful or which you have requested from us;
• To keep the Services safe and secure.

We also use non-personally identifiable information gathered for statistical purposes to keep track of the number of visits to the Website and for access to and use of the Services with a view to introducing improvements and improving the usability of the Services.

By using any of the Services, or submitting or collecting any Personal Information via the Services, you consent to the collection, transfer, storage, disclosure and use of your Personal Information in the manner set out in this Policy. If you do not consent to the use of your Personal Information in these ways, please stop using the Services.

We use Cookies, which are tracking technologies that are small text files that are placed on your device when you visit a website in order to track your use of website and to improve your user experience, on our Website in order to monitor such usage and web traffic routing for the Website and the Services, and to customize and improve our Website and the Services. By visiting the Website or using the Services, you agree to the use of Cookies in your browser and HTML-based emails.

The Services use “session cookies”, which improve your user experience by storing certain information from your current visit on your device, such as your log-in information. These enable us to remember your log-in session so that you can move easily within the Website or the other Services. These session cookies have limited functionalities and expirations.

Except as provided in this Policy, we do not disclose any Personal Information gathered via the Services to third parties.

Notwithstanding anything in the Privacy Policy to the contrary, we may share any information that we have collected about you:

(a) Where we are legally required to do so, such as in response to court orders or legal process, or to establish, protect or exercise our legal rights or to defend against legal claims or demands;

(b) If we believe that it is reasonably necessary in order to investigate, prevent or take action regarding illegal activities, fraud or situations involving potential threats to the rights, property, or personal safety of any person;

(c) If we believe that it is reasonably necessary to investigate, prevent, or take action regarding situations that involve an abuse of the Services’ infrastructure or the Website, or the Internet in general (such as spamming or attempts to compromise the security of the Website infrastructure or the Services generally);

(d) To a parent or subsidiary company, or other companies under common control with SHD; and

(e) If we are acquired by or merged with another entity (in which case we will require such entity to assume our obligations under this Policy or to inform you that you are covered by a new policy).

Subject to obligations consistent with this Policy, we may also disclose information to our affiliates, agents, contractors and service providers in order to facilitate the functioning of the Services or to perform tasks that are integral to the Services, such as fulfilling requests for information or providing support services or other tasks, from time to time.

You may opt out of marketing communications sent by us by managing your email preferences by following the unsubscribe instructions included in each marketing email.

You can contact us to obtain a copy of the Personal Information held by us about you. You can also ask us to correct and, where relevant, erase that information. As mentioned above, you have the right to change your email preferences at any time.

If you have any questions about this Policy, please contact us at: info @ sullivanheightsdental.ca.

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